Unleashing the Entrepreneur Within: Reflections on My First Year as a Solo Lawyer and Law Firm Owner

Uncategorized May 18, 2023

Welcome, fellow trailblazers! It's been an exhilarating journey as I embarked on the wild ride of owning my own law firm, Locicero Legal PC at The Soul Attorney.

As a female lawyer and entrepreneur, I've had the privilege of supporting incredible female entrepreneurs with their business law needs, contracts, and wills. Today, I want to share with you the top lessons I've learned during my first year, as well as an exciting announcement about our expanded practice areas that now include real estate. So, fasten your seatbelts, and let's dive in!

  1. Embrace Your Uniqueness: As you transition from the corporate 9-5 grind to becoming a business owner, it's crucial to embrace your unique value/selling proposition ("USP") and building a brand. I focussed on building the Soul Attorney brand for almost 2 years before I went solo. I started my podcast, and my instagram page, and started showing up to tell my community who I was, what I stand for, and what I'm passionate about. For me, it meant combining my legal expertise, soul-centred approach with a passion for empowering female entrepreneurs to live a life of financial and legal independence through business. Find your niche, unleash your spunk, and let it shine through in everything you do. The more I showed my face on my socials, the more people, and potential clients felt connected with me. 

  2. Building Relationships: In a world driven by connections, building authentic relationships is the cornerstone of success. Take the time to understand your community and clients' dreams and aspirations. Show genuine care, offer personalized solutions, and go the extra mile. The trust and loyalty you'll earn will be priceless. Whether you're showing up for a quick 30 minute Zoom intro, or having that initial coffee or after work glass of wine, to connect with a new possible referral source, or new collaborative connection, booking appointments and talking to people in complimentary businesses to yours is key to learning more about where you and your services fit in the market. Reach out to those people you might never have thought to connect with and be open to receiving invitations when they come your way. 

  3. Systems and Processes: Efficiency is the name of the game. Establishing streamlined systems and processes from the get-go will save you time, energy, and unnecessary stress. Implement tools and technologies that automate repetitive tasks, allowing you to focus on providing exceptional service to your clients. It's easy to want to have everything in order before you get started. The reality is that you'll want to keep systems and processes detailed enough that you ensure all steps are followed, but not so burdensome that you end up never actually using your systems. If you're going to sign up for software, start on a month-by-month period, rather than for the whole year, that way, if you feel it isn't working once you get into the swing of things, you'll have the freedom to cancel. If you can get templates, start with those. Remember, work smarter, not harder. 

  4. Continuous Learning: The business landscape is ever-evolving, and as a business owner, you must stay ahead of the curve. Commit to lifelong learning, attend industry conferences, participate in webinars, and join professional associations. Invest in mentorship, hire a consultant, or work with a coach. You will waste more time and energy trying to "figure it out" on your own using free resources than you will if you go to a trusted source. The more you invest in expanding your knowledge, the more value you can bring to your clients.

  5. Time Management: Time is your most valuable resource, and as a business owner, it's crucial to manage it wisely. Prioritize your tasks, delegate when necessary, and create a schedule that allows for a healthy work-life balance. It can be so easy to get swept up in the busy times and forget that eating and sleeping are important parts of the day too. Have faith in your business, but protect your calendar with your utmost respect. I learned this lesson the hard way, and in my first year probably took on too much and say "Yes" to a few too many things. Remember, learning to say "No" is a form of self-care and is essential for sustained success.

 The first year of running Locicero Legal has been an adventure of growth, learning, and empowering incredible female entrepreneurs in business and to protect their estates. By embracing our uniqueness, building relationships, establishing efficient systems, committing to continuous learning, and mastering time management, I've laid a solid foundation for success, but there is always room for growth. (Stay tuned for next month's announcement!)

To all those transitioning from the 9-5 grind to becoming business owners, know that the journey may be challenging, but the rewards are immeasurable. Stay true to your vision, surround yourself with a supportive network, and remember that you have the power to create your own success story. Together, let's unleash our inner outlaws and conquer the legal world!

Are you ready to embark on your own entrepreneurial journey? Contact me today!


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